MTA Group Australia Combined Client Site Advertising
Website Partner Marketing offers a variety of targeted sponsorship and promotional opportunities to reach consumers through MTA-AAMMS websites & it's client's.
We can offer all advertiser's full ad creation, or placement of client owned advert's under term's given further below.
Flexible pricing, budget's and self driven in-built user interface's make for the ultimate advertising exposure dollar for dollar.
We have found that a package designed, implemented and run by AAMMS for it's web client's, is overall, the best and fastest way to advertise your product.
Banner Advertising:Deliver targeted marketing messages with creativity and impact. Our sites or client sites. Integrated Text Links:Place integrated promotional links throughout MTA-AAMMS website's and client's. |
Web Merchandising and Promotion:Customize a promotion that sells your product in exciting new ways. Net Email Marketing:Sell directly to 86,000 of auto user's who opt-in for updates on special's and/or promotions. |
Standard Creative Units
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width may range between 468 and 750 pixels - height may range between 60 and 100 pixels |
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width may not exceed 360 pixels - height may not exceed 200 pixels |
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width may not exceed 100 pixels - height may not exceed 600 pixels |
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Other Creative Units
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Max File Size
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Banner Size specifications
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125x125 pixels |
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Premium Position Logos on sites |
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200 characters (including spaces) |
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150 X 30 Graphic plus 2 lines of text (45 characters including spaces) 3 loop max |
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Ad titles limited to 25 characters - Description to 70 characters |
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125 X 125 max (no animations or looping) Up to 200 characters |
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100 characters (including spaces) |
All interactive ads must be initiated by a user’s action. The user must either mouse over or click on
the ad before the ad can play video, play sound, display drop down menu or any other interaction.
We will accept Pop-up/Pop-under Window and expandable banners
on a case-by-case basis, depending on the site. Expansion of banners must
be initiated by a users’ action. Please speak to us for further information.
| Format Specifications | We accept the following creative formats: | ||
GIF GIF 89 JPEG |
Animation is accepted with no looping limit. There must be at least a 1 second delay between frames. |
Simple Creative | |
| Flash/Shockwave | Since not all browsers support Flash/Shockwave, banner code must be If the plug-in is not detected, a back-up .gif |
Rich Media | |
| HTML | In order for us to track clicks, please use the "GET" method for form submission. |
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| Javascript. | Due to some Netscape browser limitations, we will not accept any banners with I-layer code. |
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| Java | Since all browsers do not support Java, and the user can disable it, banner codes must be degradable and must serve a backup GIF file. |
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| Pop-up/Pop-under | We will accept Pop-up/Pop-under Window and expandable banners Expandable on a case-by-case basis, depending on the site. Expansion of banners must be initiated by a users’ action. Please speak to us for further information. |
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| Advertising Terms To Be Meet | ||
Third Party Ad Serving: AAMMS has tested and will accept third party ads from AdForce, AdKnowledge, Bluestreak, DoubleClick, Enliven, MatchLogic, Mediaplex, Real Media, Pointroll and Eyeblaster. Any new third party ad serving technology will require 5-business day testing period. In order to count clicks on 3rd party rich media creatives, the 3rd party ad server needs to set up the click function prior to sending the ad tags. Targeting AAMMS can target by country, top level domain, US geographical regions and browser type. Targeting by top level domain, AU geographical region and browser type can only be sold by impression goal with no guaranteed date range. Testing AAMMS requires 3 business days for testing of Rich Media and 5 business days for testing of new technology banners. Reporting Reports detailing campaign performance are available online. Your sales representative will provide you with a login and password for each campaign. Submission Instructions Submit banner creative to: |
steve@mtaaustralia.com Include live linking URL and ALT text. (ALT text may not exceed 55 characters including spaces). We require 2 business days for implementation of campaigns and creative refreshes. Creative Limits AAMMS has a maximum of 3 banners or unique URLs per placement. Creative Modifications When necessary, AAMMS may make the following modifications to a creative: • Change the name of the file. • Add a re-direct to our servers to the click-thru URL so that our ad server can count clicks. • Add a command to open a new browser window when users click. • Add a 1x1 pixel to all HTML banners to allow our ad server to count impressions. Counting Impressions & Clicks, Spider Filtering AAMMS counts impressions only when a creative is viewable in a user’s browser. Clicks are recorded at the moment it writes the ‘redirect’ to the socket. We |
employ aggressive spider filtering detection methods for both impressions and clicks. Text Content & Relevance for Billboards & Marketplace Ads • Your ad copy must directly relate to the content on the landing page for your ad. • No repeated and unnecessary punctuation or symbols. • Your title may not contain an exclamation point. • Your ad text may only contain one exclamation point. • No excessive capitalization such as “FREE” or “CLICK HERE.” (Capitalization of the first letter of each word within your displayed URL is permitted.) • The use of symbols, numbers, or letters must adhere to the true meaning of the symbol. • Your ad cannot contain offensive or inappropriate language. • Your Destination URL must work properly. • Your Destination URL must link to a working website. You cannot link to an email address or a file (ex. an image, audio, video, or document file that requires an additional program or application to open or run). |